Launchpad
Welcome. This is Launchpad. Everything you need to plan your launch and keep the momentum going in the weeks that follow.
A launch is a short, focused period, and there’s a lot that goes into it. Each guide here takes you through one part.
Start with the first guide at the top. It shows how everything fits together. After that, read in order if you’re planning from scratch, or jump to what you need.
Work through it steadily. Every piece you plan makes the day itself easier. If a question comes up on the way, Ask Aura can help.
What Is a Book Launch?
Types of Launch Event
Your Launch Event
Timing It with Amazon
What Happens After Launch
Launch Countdown Checklist
These guides stay here for every launch, this one and the next. A launch has a lot of moving parts, and having the reference to hand makes each one easier.
For anything specific to your book, Ask Aura can talk it through with you.